Top 15 Website Design Trends

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These 2024 Website Design Trends are full of individuality, perfect for a world filled with automation. The internet has advanced to levels previously only imagined in science fiction, even though the decade is still not quite halfway over. Even though artificial intelligence (AI) has come a long way in the last year, it is still in its early stages of development. Though no one can be certain of the direction it will go, there is promise. 

The approaching era of automation has had an interesting impact on web designers’ creativity and, consequently, how organizations have used it to create engaging digital experiences for customers. Some have responded to technological challenges with analog artistic expression that demonstrates the designer’s inventiveness. Some people have embraced technology by creating eye-catching interactive animated films. In any case, these top web design trends for 2024 offer a striking and varied representation of this peculiar period in internet history.

Trends in Creative Website Design for 2024

Even if little animations are nothing new in website design, we predict that in 2024, they will become more popular. Websites may be made to feel more alive by using subtle movements, which can leave an impression on visitors. Google is actually observing micro-animations that identify the most recent CWV metric, interaction to next paint (INP). This gauges the amount of time a user spends waiting for a page’s next interaction to occur.

Micro animations and designs can be an excellent way to draw the user’s attention to key elements of a website and emphasize them. Using micro animation, our creative team quietly illustrated the communities served by ASK Resource Center, an organization that supports families of children with special needs, on the homepage of their newly designed website.


Micro-interactions on a website are tiny animations that provide consumers with subtly conveyed feedback.A frequently utilized micro-interaction involves a link changing color when the user hovers their mouse over it. The same experience might be given extra attention to stand out if micro-interactions are the focus.

Imagine a pop of color that explodes from your mouse after you click an element, or a gradient that gradually shifts hues as you travel down a page. These are excellent illustrations of sophisticated micro-interactions that occur more frequently. 

This style makes use of standard cinematographic devices such slow zooms, 3D rotations, and extended tracking views, as well as full-screen visuals. These fantastical scenes accept the fake nature of the internet while remaining incredibly engaging. The visitor gets the impression that the website was painstakingly created by a visionary, much as in a movie.

This style is most frequently applied to 3D product animations, and it does demand a larger budget. A cinematic touch gives the product drama, so firms with high-tech or new items can benefit from this trend. It’s like a mysterious movie trailer that makes us want to know what happens next.

With the advent of animated opening titles in feature films starting in the 1960s, kinetic typography, often known as moving text, became popular as an animation technique. It can be applied in a similar way to website design in order to draw a visitor’s attention to the homepage right away.

Like on Arcadia, you can also use dynamic typography to draw attention to key areas, direct users through the scroll, and progressively disclose information.

Retro is timeless, even on the quickly developing internet. The machine errors of the analogue age, when technology was less refined, are being brought back by web designers for 2024. The resurgence of 90s websites last year, when designers embraced the early internet’s lack of regulations, is partly responsible for the growth of this style. The glitch trend of 2024, however, looks ahead to the future as well as the past, which is why it is particularly popular with AI, bitcoin, and other software firms. Examples of this include digital clock typefaces, cyberpunk neon, and VHS screen tears.

The amazing technology used in glitch design, which skillfully animates the website to look as though it is breaking, is largely responsible for this futuristic vibe. This strategy rejects the grid-based order for websites that aren’t afraid to get chaotic and has a post-design ethos. Websites that embrace ruin and find beauty in imperfections are consoling, even though a trend involving the disintegration of technology might quickly turn dystopian.

Users are using 3D features more frequently because of the advancement of online technology and the desire of site designers to create something unique from the standard homepage. Some of the outcomes are astounding, such as the Campo Alle Comete website’s utilization of interactive 3D information.

A more realistic portrayal of a product can be achieved by using 3D model animations, which let website users see every feature from every perspective, just like they would if they were looking at the item in person. In addition to boosting consumer confidence and maybe raising conversion rates, this improves the online buying experience.


The days of giving users no say over how they interact with your website are long gone. Drag interactions essentially let users pick up and move objects on the screen because they are made to resemble real, physical gestures. More websites are using this kind of gesture-based interaction. It’s a very well-liked choice if you run an online store or portfolio.

Consider the portfolio website of Robin Mastromarino. To view his featured projects, drag & drop the various slides in addition to using the controls on the main slider. Drag speed is used to regulate page transitions and animations, giving users a sense of control over these effects.

The transparent, vintage appearance of the visible grid web design trend allows the user to quickly see how the website was intended to be organised. Easy-to-navigate portions and control over where the viewer’s attention is focused are two advantages.

Take a look at how Acid League divides product photos and descriptions into a visible grid so that customers can swiftly go through and locate what they’re looking for. If you want to use social media to market your website, this kind of structure is effective. All of your design work doubles as an image for a social media post since you can easily convert content from each grid into an image.

Gum road adopts a grid layout with clear, distinct divisions and well-organized content. It also makes great use of bold font, which is the thirteenth website design trend!

Similar to print magazines, modern internet design is returning to simplicity with the trend of intentional white space. White space establishes a visual hierarchy where no feature detracts from the overall composition and helps users navigate your website’s pages, much like natural currents do. The white area gives viewers a breathing room to relax their eyes.

By outlining the connections between page elements, it also promotes comprehension. Human eyes will perceive two elements as a single unit when they are near each other and have minimal white space between them. 

In contrast, your eyes will perceive two elements as distinct from one another if they are farther apart. Visitors can discern the hierarchy of your website by looking for white space. Utilizing white space on your website can enhance the user experience (UX) of your site since users use it to identify the most important information on pages. Observe how it guides you directly to all the crucial information? His contemporary website design allows enough of white space for your eyes to wander across, providing you with plenty of resting spots.

In 2014, Google unveiled the design language known as Material Design. Conventional web design has a flat appearance. The goal of material design is to create a unified and visually appealing user interface by imitating the textures and colors of the real world.

Google’s software suite icons are a great illustration of material design. Good instances of material design are the shadows on the calendar and the Gmail envelope. It’s extremely small, but it makes a big difference in giving the symbols a three-dimensional appearance.


A growing number of businesses are headlining their home pages with organized typography. Structured typeface is reminiscent of both stability and structure, which are both sought after by customers in the post-pandemic era. (Consider all capitals and angular, robust shapes).

An amazing illustration of how structured typography could seem on your website can be found here. What a difference organized fonts can make is evident from the Awards webpage.

Cursors(Pointers) on modern websites add a new dimension to the experience of browsing pages.

In 2025, adding amusing cursors to your website can be as easy as altering its form or as difficult as writing animations that are triggered by the cursor.

In either case, using distinctive cursors will be a lot of fun for your visitors. Users can easily spend several minutes navigating through the navigation menu due to the animation’s entertaining quality. Although your cursor doesn’t have to be as intricate as this one, giving it a distinctive aspect will definitely liven up your page. 


It’s likely that you’ve seen gradients in plenty during the past several years on websites, Instagram, ads, and other places. Gradients are really popular right now, and 2023 is no different. The majority of gradients were monochrome last year. They’re receiving a makeover this year: gradients with several colors are in.

Unable to choose colors for your website? To choose a color scheme that works for your brand, use any software. First, decide on the main color for your brand. Select comparable hues next. Your primary and complementary colors will have additional neutral tones thanks to the software’s many full-color palette selections. Your color scheme can be altered to suit your preferences.

In addition to interacting with other forms of content, nearly 70% of consumers say they prefer to watch short films, and over 80% of marketers believe that videos encourage visitors to stay on websites longer. It follows that the use of dynamic video or header animations as a design trend for 2024 is not surprising.

You may add individuality to your brand and draw in visitors with dynamic aspects. It enables consumers to quickly grasp your brand’s narrative and core values.

The human factor was a major emphasis of modern web design trends in 2020 and 2025. 2025 requires a seamless, uninterrupted, and captivating user experience on your website. Thus, this indicates-

  • Quick loading of pages
  • Minimal mess (make use of the white space!)
  • Relevant, scannable SEO content
  • Multimedia 

Web designers, who lean toward clean design while remaining creative and original in all the right ways, combine functionality with creativity to produce a fantastic user experience.

The best site designers inject some chaos into the otherwise pristine, clinical realm of technology. The user interface (UI) of your website needs to be intuitive in 2025, going hand in hand with UX. This implies-

  • Speech-activated interfaces
  • captions for images
  • transcriptions of videos
  • Absence of distracting components
  • Designing motion in a balanced manner 

Improve the UX/UI of your website by:

  • Presenting them with user-friendly interfaces and content
  • Satiating their visual desire for sweetness

Furthermore, compared to 2021, mobile surfing will increase in 2025. It is anticipated that mobile devices would account for an increasing percentage of Internet traffic—more than 50%.

In 2025, a website must have a successful modern web design if all of its components function properly on desktop and mobile devices. Web design will place a greater emphasis on animation and videography that is mobile responsive.


Use these 2024 trends to update the look of your website

A powerful domain name, an amazing logo, and a strong brand identity are the foundation of the best website designs. You may launch your website in less than a week if you have personalized writing and specially edited photos.

Creating a website can be a daunting task, but it doesn’t have to be. If you find yourself overwhelmed or unsure where to start, consider hiring Affable Web Solutions. Our team of experts is dedicated to crafting beautiful, functional websites that exceed your expectations. Let us handle the technicalities so you can focus on what you do best. Contact us today to discuss your project – together, we can bring your vision to life effortlessly.

Feel free to adjust the tone and specifics to better fit your blog’s style and the services offered by Affable Web Solutions!

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